Not your mom's social media...
Pinterest is not your mom’s social media. In fact, we would argue that Pinterest isn’t even completely social media at all. More like a Google search with a dash of TikTok spice.
So much about the platform is different. From its unique spin on video content, to its monetary support of creators, to how easy it is to get qualified leads to your website. Links encouraged! We haven’t even scratched the surface of the incredible potential of Pinterest.
Pinterest is changing FAST
In 2021, Pinterest was the 30th most visited website GLOBALLY. They invested an initial $20 million dollars into their Creator Fund and are investing more into Pinterest Creators all the time.
Their initial Resident Creator program was so successful that in 2022 they partnered with a huge beauty brand to offer cash grants of $25,000 for those accepted into their fashion and beauty program.
What does this tell us?
They want creators to come running to Pinterest. They want creators like you to be making fun, educational, and inspirational content for the last positive place on the internet.
And Wave wants to help you be one of them!
Here’s why you’ll love creating with Pinterest:
- Your content lives longer on Pinterest!
- Your content can continue to be discovered years after it’s been posted.
- You don’t need a lot of followers to reach a large audience.
- Your content can reach anyone with keywords, even if they don’t follow you.
- Pinterest celebrates diversity with features like inclusive search options for a variety of skin tones, hair types, and worldwide cultural moments.
- Idea Pins encourage creativity with options for both long and short-form videos.
- Monetize with product Pins (affiliate links), Creator Rewards, and partnerships.
- The spotlight is on YOU! When you go live on Pinterest you are the ONLY creator live on the platform at that time.
Ready to get started? Apply to work with us here!
Meet the Team
Whitney
A verified Resident Pinterest Creator with a background in creative marketing, and influencer relationships. Whitney has a passion for brand integrity and turning first-time followers into brand loyalists.
Allie
A Certified Pinterest Strategist with genuine love for learning. Allie has a passion for fusing innovative strategy with authentic content to help creators grow an engaged community on social media.
Why Wave
When creating our brand, we knew that we wanted our partners to feel relaxed, refreshed, and revitalized when working with Wave. Allie and Whitney call Southern California home, so they could think of no better way to signify their partnership than with the ocean and their initials.